SAN FRANCISCO (AFP) - desire for a gadget that was greater than a smartphone but less than a laptop computer Tablet is a determinative tendency for 2010.
The iPad, launched in April by Apple, became indispensable device of the year and for rivals to dethrone the changing company culture of California before he can lock of how iPod became decision MP3 players on the market.
"Apple nailed it and have been successful, tablet computers" says analyst Gartner Ken Dulaney. "There are a lot of people trying to beat the but it will prove as iPod." everyone wants one. »
Work week is become more regularly with the proliferation of gadgets keep people connected to nights of patterns and offices and on weekends.
Our way of life Internet Age the decor for the beginnings of a Tablet PC is right, according to Forrester Research analyst Sarah Rotman EPPs.
"Consumers are working all the time, have less time recreation and less money to spend, but want to maximize the enjoyment they get out of life", Rotman EPPs said AFP.
"Tablets to complete that request to fill those moments between the two devices and to minimize possible non-logged time", she says.
Forrester data show that 26% of consumers who have purchased an iPads use pills work as well as for personal purposes.
First place for the use of an iPad is the living room, the bedroom is the second most common, according to Forrester.
"People are using tablets to read the Wall Street Journal or watching TV in bed", said Rotman EPPs. "It replaces, in certain circumstances, notebooks, media television and print."
Apple has been focusing on ordinary people instead of businesses, adding its cache of hip and with a real store where people could try iPads to commit to purchase equipment, according to the Rotman EPPs.
"Cracked Apple market that others have struggled with for years," said analyst Gartner Michael Gartenberg.
Research shows that the Apple Tablet owners consume more video, news and other content online that others.
Some analysts expect iPad sales will blast past the 10 million mark this month, if they have not already and competitors are hitting the market with their own tablets or announced its intention to do so.
Samsung said its Galaxy tab which is powered by Google Android software sold one million units. Microsoft considers a "priority" tablets and BlackBerry manufacturer research proposal plans next year a named manual.
Forrester predicts that by 2015, the number of u.s. consumers using computer tablet would be 75 million: more netbook users but less than the number of people using smartphones and laptops.
The tendency of the tablet will be the pressure downward on the prices of laptops, based on a study by Forrester indicates consumers think that it doesn't pay much more for a laptop instead of a tablet.
"Tablets really changed consumers think about mobile computing and industry thinking, said Forrester analyst Charles Golvin.".
Analysts said that the other electronic stories big consumers of the year (Microsoft Kinect), the game console Xbox 360 control players and continued growth in smartphones using voice commands and gestures.
Microsoft said that it has sold more than 2.5 million Kinects for devices of the Xbox 360 worldwide within 25 days after they hit the market.
Google, meanwhile, said more than 300,000 smartphones running its Android software are enabled on a daily basis as it builds momentum in the hot mobile market.
According to research firm Gartner, Finnish sold Nokia smartphones 29.5 million during the third quarter of the year for a 36.6 percent share of the market worldwide, down from 44.6% a year ago.
Powered by Android smartphones sales climbed to 20.5 million units, abandon the platform Android a 25.5%, only 3.5% market share a year ago, said the Gartner.
The Apple iPhone was on sales of 13.5 million units followed by Research In motion's Canada, manufacturer of BlackBerry, with 11.9 million units sales and Microsoft's Windows Mobile with sales of 2.2 million units.
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